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Case Studies

Case Studies

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Smile Plastics

BBI Programme: Regional Angels Programme

Delivery partner: Green Angel Syndicate

Smile Plastics is a material design and manufacturing house making supersized 100% recycled and 100% recyclable decorative panels for commercial and private interiors.

Based on the North Gower coast in Wales, the Smile Plastics design house and factory transforms plastic waste materials into its core range and products using fully recycled and recyclable plastics. It sells worldwide to architectural and interiors markets; providing everything from decorative panelling to furniture and fittings, in both commercial and residential spaces. Some of its clients include: Paul Smith, Christian Dior, Lush, Ted Baker, Ganni, the National Trust, the V&A Museum and Selfridges.

Following the establishment of an industrial scale operation, facilitated by its first round of investment from backers including British Business Investments delivery partner Green Angel Syndicate, the business decided to expand its UK facilities and embark upon a programme of international business development. Underpinned by ongoing growing market demand for products and services, the finance has meant it can adequately support its long-term strategic plans. It has also facilitated recruitment at all levels of the business to support growth, going from 25 employees in May 2022 and projected to reach over 60 by the end of 2023.

Future plans for the business include establishing an international network of partnerships to enable improved access to different geographies.

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